Graduate School of Business Administration, KOBE UNIVERSITY

Chieko Minami

Doctor of Commerce
(Kobe University)


Professor of Marketing

Specialized Fields

Marketing, Distribution Systems

Fields of Interest

Relationship Marketing, CRM, Business Marketing, Service Innovation

Current Research

  • “Social influence on innovation resistance in internet banking services”, (co-authored with Matsuo Makoto, Takuya Matsuyama), Journal of Retailing and Consumer Services, Vol 45, Nov. 2018, pp. 42-51
  • “The effects of online and offline information sources on multiple store patronage”, (co-authored with Takumi Tagashira), Australasian Journal of Marketing, 24(2), 2016
  • “Information Transparency in SME Network Relationships: Evidence from a Japanese Hosiery Firm”, International Journal of Logistics Research and Application ,Vol.15, No. 6, pp. 405-423, 2012 (co-authored with Kenichi Nishioka, John Dawson)
  • “Value Creation in Reciprocal Process of Solutions”, JOMS (The Journal of Japanese Operations Management and Strategy) , Vol. 3, No.1, 2012 (co-authored with Kenichi Nishioka)
  • “When the Best Packaging Is No Packaging,” International Commerce Review, vol.9. No.1-2, pp.58-65, 2010 (co-authored with Davide Pellegrini, Munehiko Itoh)
  • “The New Roles of Call Centres for Manufacturers”, The Marketing Review, Vol.9, No.2, pp.115-126, 2009
  • “The CRM process in retail and service sector firms in Japan: Loyalty development and financial return.”, Journal of Retailing and Consumer Services,Vol.15(5), pp.375-385, 2008(co-authored with John Dawson)